Quem Disse, Berenice? aposta na combinação entre confeitaria e skincare

por: Dominando a MaKe Foto: Canva

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[{"selector":"#anim-2b2f801f-bf74-4fb7-89c4-3b21ee4774c7","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-58819b98-f6c5-4b7a-8372-97b57568740d","keyframes":{"transform":["translate3d(-190.14598%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e6f5da83-cd56-4d88-8e5b-0b71e9b806ec","keyframes":{"opacity":[0,1]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f5241266-b44b-4780-bdc2-520e7d1de9ba","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-77c74a4a-7162-41df-8767-ced58a00913c","keyframes":{"opacity":[0,1]},"delay":400,"duration":3500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Seta A marca segue a tendência gourmand, que integra beleza e elementos da confeitaria, para destacar seus produtos faciais.

[{"selector":"#anim-7510a530-65a3-43b2-84eb-d0d466dd1783","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-00f78224-2c66-4218-b4de-4aca49684fbe","keyframes":{"opacity":[0,1]},"delay":400,"duration":3500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8c34c963-4f07-4238-988a-62a7182b241d","keyframes":{"transform":["translate3d(-200.36497%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4e66a83c-23b7-4214-a459-30ee3e0a5206","keyframes":{"opacity":[0,1]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cdde4e3b-49c5-4724-9d6e-35b700dcc6d2","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] O plano de comunicação explora os sentidos dos consumidores, enfatizando aromas e características dos produtos. Seta

[{"selector":"#anim-27577436-d61c-4577-948c-091cd56f031e","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1a229afc-621f-415f-91e4-6abbaed3e793","keyframes":{"transform":["translate3d(-190.14598%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fb09f221-6890-487c-ae66-6f908999ca0d","keyframes":{"opacity":[0,1]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bd236c5a-a81f-4d11-a40c-e2b7bf10e615","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-fc3163cb-b316-493a-9a83-af18eefbb69e","keyframes":{"opacity":[0,1]},"delay":400,"duration":3500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Seta A divulgação é centrada no Instagram e TikTok, com participação de influenciadores como Ju Ferraz.

[{"selector":"#anim-c8255239-9365-46c3-b90b-d27c63edbc05","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-26bac8ef-3d09-4de9-94a3-957cf3756a1e","keyframes":{"opacity":[0,1]},"delay":400,"duration":3500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-08d973ba-948c-4d54-8cc3-9c39fb1a255a","keyframes":{"transform":["translate3d(-200.36497%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7843837f-dc20-4b6a-b475-ea44425229d7","keyframes":{"opacity":[0,1]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7e2395fe-b557-40a9-a48a-7b8579f614f5","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] A campanha destaca os aromas e sabores dos produtos, envolvendo influenciadores do universo da beleza e gastronomia. Seta

[{"selector":"#anim-c9c5612f-44a1-4cbf-92d3-fd5a1f6bc916","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-afe18b64-7b42-455e-8b29-e4090188f41a","keyframes":{"transform":["translate3d(-190.14598%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-590f41b2-8fe2-4adc-a2b9-be866b81ce71","keyframes":{"opacity":[0,1]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-33573859-b063-445c-81d4-06500ff4bdb9","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-c3e8d91d-169a-4026-bf27-0b2f32896869","keyframes":{"opacity":[0,1]},"delay":400,"duration":3500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Seta A Carmed e WePink também exploram a tendência gourmand em seus produtos, com nomes e aromas inspirados em doces.

[{"selector":"#anim-3000a4d3-31b7-43af-bdb9-6a0a1a12bbfe","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-31c02dfc-79d7-4c7f-b385-2519f6d6335b","keyframes":{"opacity":[0,1]},"delay":400,"duration":3500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2fc09637-d760-4d1e-a0d2-31ceb4d8f9f4","keyframes":{"transform":["translate3d(-200.36497%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a45e6f79-6062-4da4-a4df-48969d8eb795","keyframes":{"opacity":[0,1]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5faf1cec-e4d1-451e-926c-5e2c37ba43c1","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Além de Quem Disse, Berenice?, outras marcas lançam produtos como protetores labiais e body splashes com aromas de doce de leite, brigadeiro, cookies e marshmallow. Seta

[{"selector":"#anim-68ef7aa3-9ea1-47dc-8239-1a8aae312a6b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f6bb4bb3-9ead-49bf-a17e-46d6990dac00","keyframes":{"transform":["translate3d(0px, -1557.48909%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-017b88a3-80cf-4281-8db8-928b3acb0367","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-95887d86-0d8a-4fd6-b792-9efeb0692021","keyframes":{"transform":["translate3d(0px, 1655.55596%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] LEIA MAIS EM DOMINANDOAMAKE.COM Seta